Check out
this article that summarizes the most recent Keypoint Intelligence/InfoTrends research. To summarize, according to this research:
- Sign and display graphics is a growth market.
- Increasing demand for short turnaround even with wide format jobs with long sales cycles.
- Top applications for clients are banners, vehicle wraps, signs and indoor wall decor.
- The most commonly used flexible media types varied.
- The most untapped opportunity? Investment in workflow tools and automation.
You can buy the executive summary if you're a member of ISA for $24.95.